Top 5 Social Apps Performance in Poland, Q4 2024

In the fourth quarter of 2024, the top social apps in Poland exhibited diverse performance trends across downloads, revenue, and active user metrics on a unified platform. Here’s a detailed look into their trajectories:

TikTok - Videos, Shop & LIVE experienced a fluctuating revenue pattern, peaking at approximately $551K in mid-November. Weekly downloads saw a notable rise towards the end of December, reaching around 82.5K. Active users remained relatively stable, hovering around 6.6M, with a slight increase by the end of the quarter.

Grindr - Gay Dating & Chat showed steady weekly revenue, with minor peaks around $30K in late December. Downloads remained consistent, with a slight increase to 1.8K in the week before Christmas. Active users fluctuated slightly, ending the quarter at about 41.4K.

Facebook maintained a stable download trend, with a peak of over 70K in late December. Revenue saw modest fluctuations, with a high of $18.4K in early October. Active users remained consistently above 16.5M throughout the quarter.

Instagram observed a peak in downloads around late December at approximately 60.2K. Revenue trends varied, peaking at about $40.1K in mid-November. Active users showed a slight upward trend, closing the quarter at around 7.9M.

Kismia - Meet Singles Nearby had a steady revenue with occasional peaks, reaching around $8.3K in early October. Downloads picked up towards the end of the quarter, peaking at approximately 4K. Active users increased steadily, ending at about 4.8K.

These insights are derived from Sensor Tower's comprehensive data analysis, providing a clear picture of the social app landscape in Poland for Q4 2024. For more detailed insights, visit Sensor Tower.